Digital Marketing Services
We create highly customized transformative digital solutions to help your brand grow and scale by leaps and bounds. Our digital marketing services are finely tailored and perfectly streamlined to channel your brand in the right direction, and to reap the best results.
Purpose-Driven Digital Marketing Services For Solid Growth
According to statistics, more than 90% of people read online reviews about products, services, and brands in general, before making a purchase. We are here to help you leverage this margin and get people to buy from you!
At AppDevGuru, we use a series of proven-effective customized digital marketing strategies and techniques to improve your brand’s reach and help you build lasting customer relationships. We tailor our services to fit the unique needs and behavioral attributes of your target audience so that you get to derive the most impact out of your digital marketing spend. In effect, we help you achieve solid growth in your industry through customized tactics.
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Our Digital Marketing Services Are All-Encompassing
We provide a full circle of digital marketing services right from strategizing to ongoing maintenance and support. We believe in offering end-to-end support to help you navigate through your digital journey, which is why we invest time in getting to know your brand before we design your services. Being a comprehensive digital marketing company, the advantage of working with us is that we can help you begin your journey from scratch or augment your growth with more effective techniques. Either way, we are here to help you every step of the way.
- Custom Web Design And Development
Completely customized websites designed with the utmost convenience, ease of use, and engagement in mind, packed with rich functionalities and insightful SEO and conversion-optimized navigation elements. We create a stellar online platform and primary identity for your brand, perfectly suited to your needs, goals, and requirements.
- Search Engine Optimization
Tried and tested white-hat optimization strategies designed to systematically boost the visibility and reach of your brand. We take of everything starting from keyword research to technical optimization, all of which collectively lead to a solid position on SERPs, and in the minds of your target audience.
- Email Marketing
Thoughtfully designed email drip campaigns perfectly devised to nurture leads, engage with them and build relationships. We analyze your business, and the behavioral traits of your leads using various techniques, created segmented email lists, launch meaningful personalized campaigns and monitor results to make further improvements.
- Social Media Marketing
Effective management of social media channels including the most popular ones – Instagram, Facebook, LinkedIn, TikTok, and Twitter. We create striking social media campaigns, manage inquiries, conduct engaging digital programs to boost customer relationships, leverage social listening tools, and more, all as a part of a holistic social media strategy.
- Pay Per Click Management
Data-driven pay-per-click ad campaigns carefully designed to reach more people, drive high-quality leads, and improve sales. We create winning ads based on fine segmentation and buyer persona traits, place them strategically throughout the internet, and ensure optimal short-term as well as far-reaching results for your brand.
- Content Writing
Science-backed strategies and techniques to drive website and social media visitors to the bottom of the sales funnel and make a purchase. We scout various aspects of your online presence including landing pages, third-party integrations, navigation elements, and more, to ensure maximum convenience and promote more conversions.
- Video Production
Exceptionally impactful video content designed to offer immersive visual experiences to augment your online presence. Our dedicated team of videographers and editors, carefully develop concepts, create storyboards, execute the content, and edit it to perfection, releasing a fine-quality video that speaks volumes about your brand and what you offer.
- Conversion Rate Optimization
The company provides maintenance and support services to ensure that healthcare software solutions run smoothly. Technical support, bug fixes, and feature enhancements are included in these services.
Why Do You Need Professional Digital Marketing Services?
In light of the ever-so-dynamic business world, it is crucial for your brand to stay relevant and speak the language of your customers if you wish to stay in business. As people are evolving and technology is advancing, you need to embrace the changes in every way, to continue connecting with your prospects and build customer relationships.
In addition to that, professional digital marketing services provide several other business benefits. Companies the world over have already set themselves up for success with this tool, and by all means, you should too.
Here are some stats and facts to give you a global perspective.
- Digital marketing helps improve the quality of your leads and your conversion rates. More than 50% of companies that used digital marketing techniques for inbound marketing were able to generate up to 50% more sales.
- 86% of marketers were able to increase reach and brand awareness using one or more digital marketing tools
- More than 70% of brands were able to improve their trust and credibility through effective digital marketing techniques
- Inbound digital marketing techniques have long-term effects as opposed to outbound. They are hence more cost-effective than outbound. For the same reason, more brands are investing in solid marketing techniques now.
- Brands are increasingly spending more on digital advertising. Over the last year, the average digital ad spending went up by almost 17%.
With these numbers, it only makes sense for a brand looking to grow in this digital age, to invest in the powerful tool of digital marketing.
A Digital Marketing Company That Thinks And Moves Strategically
We have a purpose-driven and thoughtful team of more than 500 members that plans and executes winning digital marketing strategies for brands. Every move we make is scientifically and logically evaluated to extract the best results and is part of a wholesome digital marketing strategy. We develop our plan based on proven effective ways to drive a prospective customer down a comprehensive sales funnel, for which reason our services are designed to perfectly match a prospect’s journey at every stage.
- Laying The Foundation
A whole range of services designed to create a solid digital presence for your brand, with which you can streamline your digital marketing journey and grow. We provide everything you need to establish yourself as an industry expert and attract more customers. You can take even the smallest step to start your digital journey at the foundation stage.
- Top of The Sales Funnel
Strategies and techniques to increase the effectiveness of your online presence, attract more leads, and retain their attention. We focus our efforts on optimizing your basic foundation to work for you both organically and in unique paid ways, along with adding more dimensions to your presence to strengthen your impact and improve your influence over your target audience.
- Middle of The Sales Funnel
More customer-focused strategies designed to pique the interest of the prospective customer, nurturing them and inducing them to explore and engage more with your brand. We study your brand and target audience carefully at this stage. This is where our partnership blooms to connect with leads and create solid customer relationships, which proves to be the key to long-term business success.
- End of The Sales Funnel
Powerful techniques designed to convert your leads into paying customers and drive solid revenue. We use several advanced strategies including targeted data analysis to provide highly customized services for your brand so that you can appeal to your customer base, influence their buying decisions and get them to buy from you. Ultimately, this leads to more sales and more profits.
Throughout every stage of our digital marketing flow of services, we customize our strategies by studying your brand in depth so that we can offer you the most value for money. We strive to provide the most transformative solutions for your business to help you achieve robust growth and success.
Let’s Try a Head Start To Our Partnership
We are a digital marketing agency driven by results and motivated by successful projects. We consider it our mission to get you visible results, for which we leave no stone unturned.
The first step to delivering a digital marketing strategy that is guaranteed to work for your business is to get to know you. We examine your business from one end to the other to determine what you need.
To get ourselves a head start on that, we like to perform a thorough website and digital audit. Our team analyzes your online presence, including your website and your social media channels to see where you stand, uncover shortcomings and possible areas of improvement, and gain more insight about your brand, for free. This helps us devise a foolproof digital marketing strategy for you, while also giving us a fair idea of the type of digital marketing services you need.
Our team will give you a detailed audit report after analysis, post which you can decide to partner with us. This allows us to be well-prepared and ready to start with an exceptional digital marketing strategy when you sign with us.
Once we onboard you as a client, we assign a dedicated project manager and team for your solution and get started with your journey. Get quick and actionable tips, along with long-term plans for your business with our comprehensive digital marketing services.
Why Choose AppDevGuru As Your Reliable Digital Marketing Agency
We are a complete and holistic digital marketing company offering end-to-end services to improve sales and profits digitally. This means we provide everything you need to start your digital marketing journey, channel it to improve revenue and profits and scale wholesomely, while also amassing a loyal customer base. We are one of the few companies offering a wide range of customizable services, which you can use to gain a competitive edge.
- Guaranteed Results
We are a veteran digital marketing service provider with more than ten years of experience working with clients across multiple industries. We have been able to deliver successful projects generating measurably improved revenue and sales. Some of our long-term clients also observed a significant increase in ROI. Our client diaries will give you a better idea.
- Dedicated Teams
We have passionate, qualified, and dedicated teams with subject matter experts for each aspect of digital marketing such as content, web design and development, SEO, and more. Each project we undertake is handled by the most experienced project managers and is assigned to experts that can determine the best possible solutions for your challenges.
- Complete Transparency
We have completely straightforward and transparent digital marketing processes where we keep you in the loop at all times. We divide our project into workable milestones and conduct progress update meetings after each one to ensure that you are up to speed with the developments. We further provide prompt and regular progress reports to ensure clear communication.
- Robust Partnership
At AppDevGuru, we do not believe in being mere service providers. We believe in working as partners for the best results. We put our heart and soul into every project we undertake, and we assign experts to be your mentors and partners in your digital marketing journey, guiding you and helping you navigate your challenges at all times.
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Answers to Your FAQs
1. What is digital marketing and why do I need it?
Digital marketing refers to all techniques and marketing activities performed by a brand through digital or online channels, with the main objective of improving brand awareness, revenue, and sales. Digital marketing services are directed to a specific target audience, ideally similar to a scientifically determined buyer persona, to derive the best results. They include everything from website design and development to search engine optimization to content writing and conversion rate optimization.
With the advent of the digital age, more companies are adopting digital techniques to market themselves, as the target audience finds convenience on digital devices. The global average spend on digital marketing has rapidly increased over the past five years, indicating a solid inclination towards everything digital.
With a major share of your target audience being present on digital devices, it only makes sense for you to adopt digital marketing techniques to improve reach. Besides, as most of your peers move towards digital marketing methods, it is inevitable for you to adopt similar tactics to stay relevant and in business. In addition, effective and professional digital marketing will help you scale great heights.
2. How do you identify a good digital marketing company?
A significant level of experience and an extensive portfolio of successful projects are some of the first indicators of a great digital marketing company. To be assured of the best results, you need a company that is flexible and offers customization capabilities as well. Digital marketing services are most effective only when they are tailored to the unique needs, goals, and objectives of a brand. Hence, a company offering a one-size-fits-all solution, may not be the best option.
Furthermore, since digital marketing comprises a range of aspects affecting your online presence, you need a company that offers all services under the same roof.
This allows you to take advantage of the package and have the services complement each other, as opposed to when you avail them at different companies.
At AppDevGuru, we offer everything you need to start and grow in your digital journey. We create customized digital marketing strategies based on your unique brand position and provide services finely tailored to help you grow. With us, you are guaranteed visible results.
3. Do I need a website to avail of digital marketing services?
A website is not mandatorily required. However, a properly designed and developed website lays a strong foundation for your digital presence. It can be used to augment all your digital marketing activities and generate high-quality leads and revenue. In fact, it can double up as your primary lead generation magnet as well.
That said, please note that to avail of our digital marketing services you do not need a website. We are a comprehensive and full-circle digital marketing agency offering services from start to finish. This means you can start your journey from zero with us. Our team will help you establish your digital presence from scratch, starting with a website. Further, we will help you devise an effective digital strategy to grow and scale.
4. Can digital marketing help me increase sales online?
Yes, absolutely! With every digital marketing technique, the ultimate goal is to build solid customer relationships and achieve many other important business goals. If one of your objectives is to increase online sales, our team will develop a foolproof digital marketing strategy based on the primary objective of increasing sales online. This may include a variety of tactics such as placing lead generation forms on your website, adding strategic landing pages, running ad campaigns, and many more. You will receive a full-blown campaign proposed by our experts, customized to your unique requirements.
5. What are some digital marketing platforms?
Digital marketing platforms can include any online platform used by your company to market your products and services. This could constitute your website, and your social media pages on Facebook, Twitter, Instagram, and LinkedIn. Marketers may devise campaigns to be run on a combination of all of these platforms for the best results.
6. What is the difference between digital marketing and digital advertising?
Digital marketing techniques are primarily meant to improve brand awareness and reach, convey product or service information, reach out to potential customers, and manage online reputation. It essentially involves activities that collectively ensure a thriving online presence. All aspects of digital marketing usually return long-term benefits and focus on building solid customer relationships.
Digital advertising on the hand involves conveying specific messages, such as offers, discounts or deals, product launches, store launches, and the like. They are hyper-focused in terms of a target audience as they are carefully designed to be run based on very specific criteria. For the same reason, they are meant to attract the highest-quality leads and drive them to sales. Hence the goal of digital advertising covers a shorter period of time.
In short, digital marketing involves establishing a target audience and getting the word out, while digital advertising involves attracting the set audience and leading them to conversion.
7. What social media platforms should I use for my brand?
Most of the popular social media platforms such as Facebook, Instagram, LinkedIn, and Twitter are used by most brands these days. However, each platform serves a different purpose, depending on its attributes and features. For example, Facebook and LinkedIn are used for professional information sharing and business content, while Instagram users enjoy more casual content. According to the behavioral traits of your target audience, their demographics, and usage patterns, you will ideally need to create multiple forms of content for different platforms. To know which platforms would be ideal for your business, we will need to analyze your brand in depth.
Our service team will help you navigate through your social media marketing journey as well. Get on a quick consultation call today to learn about your social media presence.
8. How does a website help increase sales?
If you have a product-based business, one of the best ways to increase sales through a website is to offer an easy, hassle-free, and convenient way for visitors to shop online. If your business is service-based, you can provide an easy way for visitors to book a call and get in touch with you or book a demo, etc. The idea is to make it convenient and as easy for them to contact you as possible. You can augment it with additional incentives like offers and discounts to further convince your customers to make a purchase.
In addition to these simple tactics, there are several other ways to induce inbound leads through a website such as placing lead generation forms, landing pages, lead magnets, and the like. Professional digital marketing companies can help you explore all these options and more, to help you increase sales.
9. How long does digital marketing take to show results?
The timeline for digital marketing techniques to show results greatly varies from business to business. It depends on the type of services you have chosen, the audience you are targeting, the keywords you wish to rank for, the campaigns you need for social media, and many more such aspects. Generally, digital advertising campaigns such as pay-per-click campaigns can show results almost immediately, while SEO techniques, web design, and development can take much longer to deliver results.
Our service executive will be able to give you a detailed project plan and an approximate timeline for completion after discussing your project requirements.
10. What do your digital marketing services cost?
Our digital marketing services are highly personalized and uniquely tailored to specific business requirements. This means each of our service packages is differently designed and priced. The cost depends on many factors including the types of services needed, the resources needed, the scope of the project, etc.
You can give our service team a quick call to book a free website audit today. One of our experts will examine your digital presence, discuss your requirements, devise a personalized digital marketing plan for your business, and give you a rough cost estimate as well.
