Seo Search Engine Optimization Services
We deliver power-packed search engine optimization services that get people to notice you and buy from you. Our carefully designed, data-driven SEO techniques and strategies are guaranteed to flow in tune with the unique nooks and crevices of your brand, giving it the much-needed push and attention, it deserves.
Fine-Tuned SEO Services For The Best Results
At AppDevGuru we believe in delivering perfection with everything we do. We are sticklers for results and we strive to get you the best. And for that, we make sure to get to know your brand inside out before we set out to give you direction. This sets us up for success and allows us to give you the most fine-tuned and tailored SEO services for your business. This means, our SEO strategies will work for you no matter what your business is.
We also employ a holistic approach toward optimization, which ensures solid and wholesome growth. Our services target multiple aspects of SEO, all fulfilling the unified objective of improving reach and visibility for your brand.
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Holistically Developed Range of SEO Services For Your Brand
We offer a range of wholesome search engine optimization services, carefully designed to cater to multiple aspects of optimization. We design our SEO strategies based on every aspect that contributes towards improved visibility and targeted traffic. As a comprehensive SEO agency, we provide a fully customized package of SEO services for your brand to help you achieve growth.
- Custom SEO Strategies
We provide ultra-customized SEO strategies that fit your specific business requirements and objectives. For this, we analyze your business and your brand positioning, including your competitors to devise an all-encompassing strategy for your brand which ensures the highest ROI. As opposed to a common cookie-cutter SEO strategy which a lot of SEO agencies offer, we invest resources in delivering the best results, which is why a tailored plan is always our go-to solution.
- Keyword Research
We examine your target market to determine the best keywords for your brand and develop a detailed roadmap of appropriate campaigns to run. This not only helps us define your target audience more specifically but also allows us to maximize the impact of our SEO practices with clear parameters. Additionally, it presents a clearer picture of the type of content you should be focusing on, including the common challenges faced by your target customer.
- Link Building
Our team provides strategic link-building strategies for your website that help improve reach and credibility – two crucial elements in search engine optimization. We analyze high-quality websites in your niche and devise thoughtful link-building campaigns to connect them to your brand, thereby establishing you as a reliable source for information required by a customer. Our experts take into account both quantity and quality of links when developing campaigns, to ensure the best results.
- Mobile Optimization
Google has since recently adopted a mobile-first approach in ranking websites for queries, mostly because a major share of Google’s searches originates in a mobile device. This increasingly necessitates websites to be mobile-responsive and adaptable to mobile screens. We help you achieve the utmost performance across mobile devices by optimizing technical elements of your website such as your page speed, as well as content and navigation elements such as mobile-friendly panels and seamless graphics.
- On-Page And Off-Page SEO
Search engine optimization services involve several aspects apart from content and keywords. For maximum effectiveness, you need to take care of multiple on-page and off-page elements such as your backlink profile, your Google My Business profile, content sharing, site load times, ease of navigation, alt tags, meta descriptions, usability, and many more. Our team dives deep into every specific element to ensure that your website is optimized for search engines in every way.
- SEO Audit
Sometimes even the most analyzed keywords may not help you get the desired results. Companies oftentimes fail to gain a noticeable spot on SERPs for unknown reasons. This is where our technical expertise and years of SEO experience can help you. Our team of SEO wizards will perform a thorough and in-depth audit of your website, including on-page and off-page elements to uncover anomalies and possible shortcomings keeping you from attaining the best results.
- Conversion Optimization
We maximize the potency of your website to generate more leads and more conversions, by optimizing various elements such as lead forms, CTAs, navigation panels, and more. Our experts well-versed in the science of conversion rate optimization, can help you amplify your online presence and lead more visitors through your sales funnel. This not only reveals more insights but also allows you to nurture them and convert them into valuable high-quality customers.
Why Search Engine Optimization is a Great Investment For Your Business
Search engine optimization is one of the most sought-after services in the realm of digital marketing and lead generation. In fact, more than 60% of marketers find inbound marketing to be their most reliable and highest source of leads, which primarily is a result of SEO done right.
Here are a few more insightful facts that will show you how important SEO services are for your business.
- SEO drives up to 1000% more traffic than social media organically. This also means you have a better chance of attaining a high-value customer through organic search engines.
- More than 50% of all website traffic online is found to come from organic search. It only makes sense for you to utilize this potential window of opportunity where people are actually looking for what you sell.
- Leads generated organically through SEO best practices have been found to possess a 14.6% close rate. This indicates that professional SEO services will help you target an accurate market that is guaranteed to make a purchase.
- Close to 40% of people who are looking to make a purchase are influenced by relevant search results.
In addition to these, professional search engine optimization services are an assured one-way ticket to far-reaching growth and success. This is because they streamline your efforts and channel them toward high-quality leads that are scientifically proven to make a purchase. In the long run, this allows you to target all your marketing efforts towards a set of people with similar behavioral traits, including lead nurturing efforts, resulting in meaningful customer relationships as well. And we already know that it is the key to long-term success.
What You Can Expect With AppDevGuru
We are a holistic SEO company offering a full cycle of services related to optimization. This means we augment basic SEO strategies with high-level content, social media as well as web design tactics. This ensures a solid approach toward growth and success. With more than ten years of experience in marketing, we know that quick fixes and SEO hacks do not work, and more importantly, do not secure a good future.
With AppDevGuru here is what you can expect:
- A custom SEO strategy fine-tuned to your business requirements and objectives
- Short-term and long-term strategies for organic growth
- Comprehensive on-page as well as off-page SEO techniques
- Detailed keyword research including ones that are possibly difficult to rank for
- Detailed competitor analysis to devise unique selling propositions and gain the competitive edge
- Keyword-optimized content
- Conversion-optimized web design techniques
- Carefully planned strategic link building
- Proven effective tactics improve search engine credibility and visibility
- Accurate analytics and refinement techniques to ensure proactive problem-solving and acceleration of growth
- Dedicated project manager who will be your primary contact point
- Ongoing support
Our Dynamic SEO Methodology
Optimization is a process that requires careful analysis and deliberation. It takes due time and quite a bit of research to discover specific keywords and topics that help connect with your audience, in a way that boosts your reach and establishes your brand as an industry expert. As a holistic SEO company, we have a carefully designed SEO process that invariably starts with you. Our team invests time and effort in analyzing your business first and then proceeds to develop your custom SEO plan.
- Discovery
As the first step in our SEO process, we try to lay out everything we are handling and discover your challenges. We assign a full-blown team to gather your goals and objectives and examine your brand voice, and your target market. We conduct meetings to go over your site for an initial review and determine your path of conversion, along with a possible wish list of keywords.
- Analysis And Audit
After getting to know your brand in detail, our team proceeds to analyze your site in depth. We perform a thorough website audit to determine possible anomalies and shortcomings, and improvements to be made. A review of historic traffic patterns and on-page behavioral analytics will reveal other technical issues. We also do further keyword research and finalize a set of connect-worthy words to rank for.
- Competitor Analysis
Our team analyzes your competitors’ marketing techniques, actions, and approaches to further help distinguish your offering and develop a unique selling proposition. This will also help us get a better picture of your competitive landscape, which puts us in a better position to craft your SEO strategy. Thorough knowledge of the kind of competition we have will help us be better prepared for the journey.
- Strategy Development
Once our team collects the required data, including brand analytics and business goals, we brainstorm ideas and develop your unique SEO strategy. We make use of science and logic-backed techniques to come up suitable with campaigns for multiple keywords. We also combine our techniques with other marketing tools such as social media and web design to craft a foolproof SEO plan that will bring you results.
- Execution
A finalized SEO strategy calls for execution. Our subject matter experts get to work and implement the pre-planned campaigns according to the agenda. We optimize your website with keyword-oriented content, ideal navigation elements and graphics, mobile responsiveness, appropriate backlinks, and more. Both on-page and off-page SEO will be taken care of. We also simultaneously implement social media campaigns to augment optimization and improve your overall reach.
- Measurement
As soon as we implement your tailored SEO strategy, we set up a prompt monitoring system in place to measure the performance of the campaigns. We keep a check on all metrics including traffic analytics, keyword rankings, web page analytics, and other KPIs. Our SMEs also carefully analyze your conversion rates, click-through rates, and visibility to see how far the chosen keywords are effective.
- Reporting
Our team regularly meets with project managers to discuss campaign performance and possible improvements. We present comprehensive reports on website metrics, campaign performance, traffic analytics, rankings, etc. This means you will receive weekly as well as monthly progress updates and performance details, including a short-term roadmap of further steps and procedures in the agenda, so you always know what to expect in the next milestone.
- Refinement
Performance analytics reveal areas for improvement in the campaign. Furthermore, the changing search engine algorithms, evolving customer preferences, and industry trends demand constant campaign upgrades. To accommodate these dynamics, and to ensure the best results at all times, we act proactively and make improvements in the ongoing SEO campaigns. Our experts work out possible techniques to stay ahead in the game and reap benefits.
Why We Are Your Reliable SEO Services Company
We are a veteran SEO agency, having started operations more than ten years ago. Over the years, if there is one thing we have learned, it is the fact that only a wholesome and well-thought-out strategy will get you through challenges and lead you to success. This is why we invest in offering highly customized strategies based on science and logic.
Here are a few reasons why our clients love us.
- Ultra-Transparent Processes
Our processes are transparent and straightforward with a clear channel of communication. This ensures the utmost trust and eliminates gaps in interaction and eases the flow of work as well.
- Dynamic Techniques
We have a dynamic team of experts in every aspect of search engine optimization that constantly keeps itself up to date with the latest advancements and trends and marketing optimization.
- Dedicated Teams
We have dedicated teams to take care of every aspect of search engine optimization. Our custom package of SEO services will be handled by subject matter experts and a project manager.
- Holistic Approach
We follow a holistic approach to achieve wholesome optimization. We offer a range of services to complement our efforts in SEO, including social media optimization and conversion optimization.
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Answers to Your FAQs
1. What exactly is SEO and why do I need it?
SEO is an acronym for Search Engine Optimization. It refers to a set of practices meant to improve visibility and reach for your website and online presence in general. The primary goal of SEO is to get your website or even a combination of your online platforms to appear on the first page of search engine results pages. This ensures maximum click-throughs and in turn, maximum traffic.
It is a highly beneficial tool for all businesses, more so for small businesses and start-ups. It helps improve the effectiveness of your online presence and improves your reach. It further helps define your target audience clearly and channels your efforts towards attaining better quality customers, who are guaranteed to purchase from you.
2. What search engines do you target in your SEO services?
We provide SEO services for the most commonly used search engines including Google, Bing, Yahoo, and DuckDuckGo. However, a majority of the internet traffic is found to arise from Google. It is one of the most popular search engines, hence it is also highly likely that it is where your target audience would be.
We implement slightly different strategies for different search engines and we can customize our services according to your needs.
3. What are some factors that affect my search engine rankings?
Technically, there are more than 200 factors that search engines consider when ranking a website. However, there are a few crucial ones and they include keywords, quality of content, page load times, backlinks, and mobile friendliness. Optimizing a combination of these factors will help you stand a better chance of being considered reliable by search engines. Your SEO expert can help you optimize all these factors and more. Feel free to give our SEO team a call today and discuss your custom project.
4. Is SEO better than running paid ads for my business?
Most companies use a combination of search engine optimization and paid advertising to achieve far-reaching results. SEO is bound to give you a higher return on investment, given that it helps establish your business as an industry expert in a steady and solid way. Paid ads are more targeted towards improving the reach for a shorter period of time, which is why brands use them to announce sales, discounts or product launches, etc. However, it would be worthwhile to note that SEO will not give you quick results as compared to paid ads. It is a process that takes consistent time and effort but will yield significant value for money.
5. How long does SEO take to generate results?
SEO is a fairly systematic and time-sensitive process, the results of which are entirely dependent on the tactics you have chosen, the keywords you wish to rank for, the competition in your market, and your goals with SEO. Each project takes a different timeline, as we undertake custom projects. On average it can take anywhere between four and six months before you start seeing visible results. Achieving your SEO goals may take longer.
6. Do you offer site audits as part of your search engine optimization services?
Yes, we do. Our comprehensive search engine optimization services include site audits as well. We assign a dedicated team to carefully review your website and other online platforms if you need. We uncover possible shortcomings and issues that might be hurting your rankings and we develop a customized SEO plan for your brand, including on-page and off-page optimization strategies to improve your reach.
7. As a holistic SEO company, what other types of services do you provide as part of search engine marketing in general?
As a holistic SEO agency, we offer a range of thoughtfully integrated services as part of search engine marketing. This helps augment our SEO efforts and ensures that all digital strategies are working towards a unified goal. We offer keyword-optimized content writing, conversion and search-engine-optimized web design, keyword-oriented pay-per-click services, and consultancy services as well. We develop a wholesome customized strategy for your business taking into account all of these aspects and implement it to generate the best results.
8. What is technical SEO?
Technical SEO involves taking care of a few technical aspects of your website so that it appears more usable, and easier to navigate for users. The basic goal is to make your website a reliable source of information for visitors while also giving them a rich user experience. Technical SEO regulates things like your site load times, ease of use, general performance, security certificate issues, indexing issues, etc.
9. Can I do SEO on my own for my brand?
Yes, it is definitely possible for you to implement a basic SEO strategy for your brand when you are just starting out. However, SEO not only involves content but also other technical aspects, which need some specific know-how. It would be good to have some SEO experts in your in-house team to implement a winning SEO plan. For the best results, you need professional SEO services given by experts with vast experience. Feel free to give our team a quick call. We provide customized packages to suit all budgets and types of businesses.
10. What are your charges for SEO services?
As mentioned before, we provide fully customized SEO services for every brand we work with. Our costs vary according to the scope of the project, the types of complementary services chosen, the resources required, the keywords targeted, the level of competition for the chosen keywords, and many more. However, our services are highly business-friendly. This means we will be able to provide flexible services according to your unique needs and budget. Feel free to give our team a call today to discuss your custom project and get a free quote.
